2/24 Target audience

Target Audience...

    The media product we created was a film opening for a teen film. This means that our main target audience was teenagers. However, we have further investigated and learned that there are many different sub-categories for teen films. These sub-categories are classified as: Comedy, romantic, drama, horror, sci-fi, musicals, action, etc. Specifically, teen adventurous films are mainly targeted at teenagers because of the plot being based off their interests, like coming of age, attempting to fit in, finding out who they are, and teen rebellion. Pour primary target audience will be the specific group of people who will be most interested in seeing our film. Teenagers in order to obtain peer recognition, eager to independence, strong rebellion, the establishment of self image, they can self identificate through these type of teen adventure films. Some teen film areas that will be talked about are themes, people groups, locations (School in this instance), and storylines, (behind the mind of Nick and why he does what he does in our film). When we specifically target an audience, we talk about people from the ages of 14-25. However, when we talk about a wider audience, adults sometimes watch teen films just as much as teenagers do. This is because it keeps them 'urban' and up to date with youth culture and allows them to fantasize on how they wish they were as a teen. 

These are just a few examples of other films that were aimed toward a similar target audience as us. Additionally, these statistics have clearly shown a U.S. report of what people like to watch specifically, within each genre.